MICRO DEGREE
Digital Marketing with GenAI
Become a professional Digital Marketeer
in just 6 weeks!
Application closes on 15 Oct 2025
Become a professional Digital Marketeer
in just 6 weeks!
100% Moneyback Guarantee
Reserve your spot today!
Basic Info
Select Offers
Application closes on:15 Oct 2025
Get instant access of pre-course material!
What is in it for you?
Shape the future with Digital Marketing
Live Classes
Instructor-led Live Sessions
Attend 4 weeks of instructor led live classes at the lowest price ever
Projects & Case Studies
Projects & Case Studies
Gain hands-on experience with projects and real-world case studies for impactful learning
Verified Certificate
Verified Certificate
Earn a industry recognized certificate and kick start your career
Session Recordings
Session Recordings
Revisit older chapters anytime with recorded sessions
Flexible Schedule
Flexible Schedule
Choose live classes from different cohorts that fit your availability.
Study Materials
Study Materials
Access comprehensive study materials designed to enhance your learning experience
Grab your slot before the offer expires
Discount applicable for next
10 candidates only
Grab your slot before the offer expires
Discount applicable for next 10 candidates only.
Reserve your spot today!
Basic Info
Select Offers
Application closes on:15 Oct 2025
Get instant access of pre-course material!
Top 1% Industry Experts – Sr. Managers, VPs, CXOs, Directors & Founders from companies shaping the future.
Combo Offers
Create Your Own Combo
Reserve your spot today!
Curriculum
A Curriculum designed for your success
Live Sessions Schedule 
Sat - Sun (Weekends Only) 
Timing: 8 AM - 10 AM EST / 9 AM - 11 AM EST
- Understanding Digital Marketing and Its Core Channels
- Consumer Psychology and Data-Driven Buyer Personas
- Marketing Funnels and Customer Journey Mapping
- Essential Metrics: CTR, CPC, CPA, ROI, and Conversion Rate
- Using AI Tools for Market Research and Trend Discovery
- Integrating Automation for Smarter Campaign Management
- Defining a Brand Voice, Tone, and Personality
- Developing a Unique Selling Proposition (USP)
- Design and Visual Identity Using Creative Tools and AI Assistants
- Maintaining Brand Consistency Across All Channels
- Storytelling Frameworks for Brand Narratives
- Testing Brand Concepts Using Audience Insights and A/B Tools
- Planning Content That Aligns with Buyer Intent
- Keyword Research, Topic Clustering, and AI-Assisted Ideation
- Content Creation: Writing, Design, and Video Production
- Optimizing Content for Engagement and SEO
- Repurposing Content Across Platforms Efficiently
- Content Distribution and Promotion Strategies
- On-Page Optimization: Titles, Meta Tags, and Content Structure
- Off-Page SEO: Link Building, Partnerships, and PR
- Technical SEO: Site Speed, Indexing, and Schema
- Using AI Tools for Keyword and SERP Analysis
- Voice Search and Semantic SEO Optimization
- Tracking and Reporting SEO Performance
- Understanding Ad Platforms: Google, Meta, LinkedIn, and TikTok
- Campaign Planning: Goals, Audiences, and Budgeting
- Creating Effective Ad Copy and Visuals with Creative Assistance
- A/B Testing and Performance Optimization
- Smart Bidding, Predictive Targeting, and Automation
- Analyzing Ad Data and Scaling Campaigns
- Platform Strategy: Instagram, LinkedIn, YouTube, TikTok, and X
- Building Authentic Engagement and Relationships
- Social Listening and Sentiment Analysis for Strategy
- Content Scheduling and Automation Tools
- Leveraging AI Insights for Audience Growth
- Measuring Engagement, Reach, and Conversion
- Building and Segmenting an Email List
- Crafting Personal and High-Performing Email Campaigns
- Automating Journeys: Welcome, Nurture, and Retention Flows
- Optimizing Deliverability and Compliance (GDPR, CAN-SPAM)
- Dynamic Personalization and Predictive Send Optimization
- Analyzing Open Rates, CTRs, and ROI
- Understanding Analytics Tools (GA4, Search Console, Social Insights)
- Tracking Conversions and Attribution Modeling
- Building Interactive Dashboards for Campaigns
- Predictive Insights and Trend Forecasting
- Automated Reporting and Visualization
- Making Data-Driven Marketing Decisions
- Designing High-Converting Landing Pages
- Understanding User Behavior through Analytics and Heatmaps
- Running A/B and Multivariate Tests
- Optimizing Forms, CTAs, and Funnels
- Personalizing User Experiences at Scale
- Case Studies: Incremental Gains Through Continuous Testing
- Building a Strong Digital Marketing Portfolio
- Managing Projects and Client Relationships
- Essential Marketing Tech Stack and AI Assistants
- Ethical Marketing and Responsible AI Use
- Certifications and Continuous Learning Pathways
- Capstone Project: Launching a Full Digital Campaign
Course Includes
LIVE Interactive Sessions
Quizzes, Assignments & Projects
Study Materials & Session Recordings
Certificate
Instructors
Course Includes
LIVE Interactive Sessions
Quizzes, Assignments & Projects
Study Materials & Session Recordings
Certificate
Course Pre-requisites
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Basic computer knowledge is required for this course.- This course is completely beginners friendly.
Skills You Will Learn
for successfully completing the 'Digital Marketing with GenAI' course conducted from 02 Sep 2025 to 14 Oct 2025
Add a Industry Recognized
Certificate To Your Resume
Industry Recognized
Certificate
Learn the best from the best
Career Advancements
Elevate your career with a respected certificate
Industry Respect
Gain credibility in the field
Networking
Connect with experts and peers
Opportunities
Attract exciting job prospects and promotions
for successfully completing the 'Digital Marketing with GenAI' course conducted from 02 Sep 2025 to 14 Oct 2025
100% Moneyback Guarantee
Top 1% Recruiters - Get interview access to 550+ Companies
Recommendations
Hear from our Learners
Looking for help? Here are our most frequently asked questions
What is a EdYoda Micro Degree?
EdYoda Micro Degree is an online, Live classroom based short-term course, where you get Live Sessions conducted by industry experts. It is designed to help you acquire practical & job-relevant skills quickly.
How do I register for the micro degree?
To register, visit the micro degree details page and fill up the registration form and make the payment to reserve your seat before the application closing date.
What happens after I register and pay?
After successful registration and payment, you will receive a confirmation email with instructions on how to access the online micro degree classes
Are there any pre-requisites?
All you need is a PC or Laptop to attend the online live classes and your commitment of 4 weeks. Apart from that there are no prerequisite for the Micro Degree.
What if I miss a live session?
We've got you covered! The session recording will be added automatically on the classroom platform after the session is ended.
Will I get a certificate after completion?
Yes. After successful completion of curriculum you will be provided a digital certificate which you can download and share with others.
What is a EdYoda Micro Degree?
EdYoda Micro Degree is an online, Live classroom based short-term course, where you get Live Sessions conducted by industry experts. It is designed to help you acquire practical & job-relevant skills quickly.
How do I register for the micro degree?
To register, visit the micro degree details page and fill up the registration form and make the payment to reserve your seat before the application closing date.
What happens after I register and pay?
After successful registration and payment, you will receive a confirmation email with instructions on how to access the online micro degree classes
Are there any pre-requisites?
All you need is a PC or Laptop to attend the online live classes and your commitment of 4 weeks. Apart from that there are no prerequisite for the Micro Degree.
What if I miss a live session?
We've got you covered! The session recording will be added automatically on the classroom platform after the session is ended.
Will I get a certificate after completion?
Yes. After successful completion of curriculum you will be provided a digital certificate which you can download and share with others.
General FAQs
Everything you need to know
